| |
|
When you work with us you work with a principal, not with a junior associate who is affiliated with a company that
has had a lot of clients. Our principals have advanced
degrees in research and over twenty years of experience.
|
 |
|
|
The Principals
Dale Paulson, Ph.D.
Dale Paulson founded Allegiance Research Group in
1987 in Alexandria, Virginia to specialize in research
for national and international organizations. He has now done research
for over 100 organizations. He is a world leader in
innovative research and has received several
trademarks for his unique methodologies. His company
provides many services including mail and Internet
surveys, market
segmentation, tag-line development, focus groups,
campaign research, and a test for workplace attitudes.
Dr. Paulson is also in demand as a speaker or seminar
leader and is a published writer. He is listed as a
speaker for the American Advertising Federation. He is
a member of
the Association for Consumer Research (a Division of
the American Psychological Association) and the
Society for Consumer Psychology. His most current
writing can be found online at his blog, www.workplaceattitudes.blogspot.com
and at www.ezinearticles.com.
Some of His Publications
 | Chapter on "Cartoon Sequence Research"
in the 2008 book "Brick and Mortar Shopping
in the 21st Century" |
| Book entitled "Allegiance: Fulfilling the
Promise of One-to-One Marketing for
Associations" |
| Article "Tag Lines Help Create Powerful
Images" in "Association Management
Magazine" |
| Blog www.WorkplaceAttitudes.blogspot.com |
His Recent Speeches and Seminars
| "How to get your Message Across by Graphing
the Emotive and Connotative Meaning of Words"
Speaker Series at the Great Falls MT Advertising
Federation |
| "Cartoon Sequence Stimuli" Seminar at
the Association for Consumer Research Annual
Meeting, Houston, TX (Part of the American
Psychological Association) |
| Look for his upcoming seminar on
"Increasing First-Year Retention With Target
Marketing" at the American Society of
Association Executives' Annual Meeting in August
2008 |
His Most Recent Projects
| Membership, Salary, and Readership Surveys |
| Conference Evaluations and Reports |
| School and Education Surveys |
| Member Segmentation and Target Marketing |
| Employment Attitude Surveys |
| Political Positioning |
Leah Baker, M.A.
Leah Baker is a Statistician who started her career
as a Survey Statistician with the U.S. Census Bureau
where she became Project Director of Criminal Justice
Surveys that were conducted for the U.S. Department of
Justice. She later worked as a Benefits Counselor for
the U.S. Department of Veterans Affairs where she was
also Congressional Liaison part of each year. She
joined Allegiance Research Group in 1987 and
specializes in computer programming and data
analysis.
She provides the full range of services including
proposal writing, meeting clients, designing research
methodologies and sampling strategies, designing
survey questionnaires for mail or Internet, computer
programming for data entry and statistical crosstabs,
writing reports that include charts and graphs, and
presenting results.
Our Partners
Allegiance Research Group is a consultancy and has
partnered with two other companies for twenty years
for the printing and mailing of our surveys, and for
hosting our Internet surveys. They are so familiar
with our methods that we like to say they are on
auto-pilot and ready to go at any time. ARG also has
international clients and a Rep in England who travels
the U.K., Europe, and Australia.
For More Info
Allegiance Research Group
3213 Duke Street, #803
Alexandria, VA 22314
U.S.A.
Phone 703.772.5263
e-mail alleg1@juno.com
or AllegianceResearch@gmail.com
Web Site www.AllegianceResearch.com
Web site www.YTheyJoin.com
Web site www.WorkplaceAttitudes.com
Blog site www.WorkplaceAttitudes.blogspot.com
|
|
|
|
